AIB’s Sports and Event Management program is a focused business major that includes study of topics such as operations, marketing, finance, legal issues, promotion, advertising, sales, management of sports programs, sports activities, events and facilities. Graduates from the program will be prepared to seek entry-level positions in sports information, facilities management, sporting goods sales, retail sporting goods management, community sports program management, sports marketing, sports administration, event marketing and management, sports and event promotions, corporate sales for sports and events, public relations, fitness and recreation club management, resort and tourism management, nonprofit management and many other sports- and event-related positions.
- An Associate in Applied Science (A.A.S.) degree in this major can be completed through day classes. Curriculum specific to this major begins only in the fall term.
- This major can be completed in seven terms by earning 18 quarter credit hours per term.
- Upon successful completion of an Associate degree, students may continue work at AIB toward a Bachelor of Science degree program in either Accounting or Business Administration.
Associate in Applied Science Degree: 126 Quarter Hours Core General Education Courses: 45 Credits
CM100 Composition
CM205 Technical Writing
CM220 Speech
HU200 Literature
HU220 Ethics
IT105 Technology with Applied Communications
MA110 Mathematics of Personal Finance
SS105 Introduction to Psychology
SS100 College Foundations
SS200 Career Foundations
SS240 Microeconomics
Core Major Courses: 63 Credits
BA110 Principles of Marketing
BA115 Principles of Sports Management
BA201 Business Law I
BA210 Principles of Selling
BA240 Media Relations & Sports Information
BA255 Sports and Event Facilities Management
BA305 Strategic Sports & Event Marketing
BA317 Legal Liability in Recreation, Sports & Tourism
BA360 Sports & Event Finance
BA375 Sports and Event Management Internship
TT110 Intro to Travel, Tourism, and Hospitality
TT210 Tour Organization and Operation
TT212 Event Management
TT216 Intercultural Communications & Customs
Supporting Major courses 13.5 Credits
AC200 Principles of Accounting I
AC202 Principles of Accounting II
IT135 Excel and Access for Business
1 Elective: 4.5 Credits