The Business Administration - Sales and Marketing major provides a theoretical and practical understanding of how sales and marketing relate to other function areas in business and industry. The program also develops the students’ awareness and understanding of decision-making models and the importance of practical analysis in solving problems. Graduates can pursue employment in sales management, product sales, advertising, selling and promotion, leasing, wholesaling, and other related positions.
- An Associate in Applied Science (A.A.S.) degree in this major can be completed through day, evening or online classes or a combination of these formats.
- This major can be completed in seven terms by earning 18 quarter credit hours per term.
- Upon successful completion of an Associate degree, students may continue work at AIB toward a Bachelor of Science degree program in either Accounting or Business Administration.
Associate in Applied Science Degree: 126 Quarter Hours
Core General Education Courses: 45 Credits
CM100 Composition
CM205 Technical Writing
CM220 Speech
HU200 Literature
HU220 Ethics
IT105 Technology with Applied Communications
MA110 Mathematics of Personal Finance
SS105 Introduction to Psychology
SS100 College Foundations
SS200 Career Foundations
SS240 Microeconomics
Core Major Courses: 54 Credits
BA100 Principles of Management
BA110 Principles of Marketing
BA130 Contemporary Leadership Theory
BA201 Business Law I
BA205 Human Resources Management
BA210 Principles of Selling
BA215 International Business
BA220 Advertising
BA225 Business Ethics
BA285 Project Management Theory and Application
BA310 Marketing Research
BA330 Entrepreneurship
Supporting Major Courses: 22.5 Credits
AC200 Principles of Accounting I
AC202 Principles of Accounting II
IT135 Excel and Access for Business
MA250 Mathematics of Business Finance
SS242 Macroeconomics
1 Elective: 4.5 Credits